16 Oct 2015
Interactive content personalisation tools

Personalised products are fast becoming a reality. With the introduction of 3D printers and the digital transformation of manufacturing services, buyers can now create and order products that they’ve manipulated themselves by using interactive content. Personalised printing and quick digital mock-ups have helped create innovative personalisation interactive tools in…

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08 Oct 2015
Using digital tech at live interactive experiences

Creating an experiential campaign based around a live event is all very well, but to remain relevant to today’s interested audiences, you’ve got to combine that with an online digital strategy. Why? Well, it’s a great ‘in’ to those who haven’t attended the event as well as keeping people up…

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06 Oct 2015
Curated shopping

Trying to shop for anything these days is like entering into a time-sucking black hole, where hours later you emerge, after reading endless customer reviews, watched demos, perused specs and calculated price comparisons, still undecided as to which one to choose. This overload of information and product-types leads to…

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